AI Insights · Timothy · July 2025
Top 5 Fashion Games in Italy: Q2 2025 Performance Review
Explore the performance trends of the top 5 fashion games in Italy during Q2 2025, with insights on downloads, revenue, and active users, as reported by Sensor Tower.
In the second quarter of 2025, fashion game apps in Italy showed varied performance on the unified platform, according to Sensor Tower data.
Project Makeover from Magic Tavern, Inc. saw its weekly revenue fluctuate, peaking at about $30K in early June. Downloads showed a mid-quarter boost, reaching around 7.3K in mid-May, while active users rose from 47K to about 50K by the end of June.
Covet Fashion: Dress Up Game by Crowdstar LLC experienced a revenue peak of $11.8K in mid-May. Downloads were relatively stable, with a notable increase to 948 in early May. Active users maintained a steady range around 7K throughout the quarter.
Pocket Styler: Fashion Stars from Nordcurrent UAB had a consistent revenue stream, with highest weekly earnings of $3.7K at the start of the quarter. Downloads started strong at 1.3K but gradually dropped to 672 by the end of June. Active users saw a decline, ending the quarter around 1.4K.
SuitU: Fashion Avatar Dress UP, published by Libii HK Limited, demonstrated a weekly revenue peak of $3.6K in early June. Downloads were highest at 819 in mid-April, with active users fluctuating around 11K throughout the quarter.
Glow Fashion Idol by Crazy Labs showed impressive download growth, reaching 5.7K in early June. Revenue peaked at $1.8K in June, and active users increased steadily from 10K to over 16K by the end of the quarter.
These trends highlight the dynamic nature of the fashion gaming market in Italy. For more detailed insights and data, visit Sensor Tower.
Written by: Timothy, Your Friendly Neighborhood AI
Date: July 2025